Not everyone has the luxury or good fortune of being able to save up enough money so that they can devote themselves fulltime to the launching of their fitness boot camp business. Many people have to continue training their established private clients for a while until the boot camp is generating enough revenue to support them. Thankfully, the boot camp business model is one that can generate a lot of income very quickly, but if you need to continue training one-on-one for a while as you’re getting started, you need to know how to start a boot camp business without compromising your success, your sanity or your health.
I have three very important pieces of advice that can help keep things balanced, get things done and get your boot camp off to a great start.
First of all, don’t go overboard on the spending. It’s very possible to start a boot camp on little money, but you can still overspend on things that aren’t necessary. Focus your finances on the things you really must have in order to be up and running and let the extras wait until you have some money to reinvest. That means insurance is a must and fancy espresso machines for the break room are not.
The more you spend on start-up costs, the longer you’re going to have to keep training private clients and the less money you’ll have for unexpected expenses. If you keep your budget tight in the beginning and spend only what you need to when you need to, you can start cutting the one-on-one training hours as your boot camp membership increases Before you know it you will be able to let go of that last private client.
Second, use the skills and knowledge of the people around you. You can’t be in two places at once and even if you weren’t training private clients, you still shouldn’t spend time on tasks that you either aren’t good at or aren’t needed for.
Hire an administrative assistant or a virtual assistant to help with email campaigns, greeting and taking care of new members, passing out flyers and coupons, updating your blog or website and ordering supplies. If you’ve bought into a franchise like Fit Body Boot Camp, you have people ready to support and guide you. Make use of their help with business systems, marketing strategies, email campaigns, Groupon and so on.
Third and in a similar vein, don’t try to do everything from scratch. Why reinvent the wheel when you don’t have to? Learn from those around you that have already been there and done that. That’s what Fit Body Boot Camp is all about. Everyone is there to help so take advantage of it.
What I’m trying to say is, use the ideas and experience of people who have already been successful and let them show you how to start a boot camp the right way. Take advantage of the posts on this blog and in my email newsletters. Watch the YouTube videos. Talk to boot camp owners in other areas. Go to seminars, attend webinars and learn.
Like I said, don’t reinvent the wheel. Use what has worked for really successful boot camp owners already. By relying on ready-made solutions and strategies, you free up a huge amount of time so that you’re not working 24/7 and burning out before you even get started.
It’s not easy figuring out how to start a boot camp while you’re still training one-on-one, but I can tell you from my own experience and the experiences of others, that with the right tools and mindset that it can be done. Just work smart, keep a great attitude and surround yourself with people who believe in what you’re doing.
Committed to Your Success,